Marketing and Advertising Definitions
      Back to home
      1. Orbee KB
      2. Orbee Platform
      3. Marketing and Advertising Definitions

      What Is a VDP?

      A VDP is a Vehicle Description Page.

      A VDP (Vehicle Description Page) is a page on your website that has details about a vehicle your shopper may be looking for. 

      Most Vehicle Description Pages will have the following:

      • Pictures of the vehicle
      • Stock number
      • VIN (Vehicle Identification Number)
      • MSRP (Manufacturer Suggested Retail Price) for new cars or Sale Price for pre-owned vehicles 
      • Mileage of pre-owned vehicles
      • Exterior and interior color of the vehicle
      • Transmission 
      • Car features